Fabric of the Nation

Sport has the ability to unite all South Africans. When we're united in celebrating sport, we're truly One Nation, we're One supporters' team.

Castle Lager used these 6 awesome sporting moments to weave a single new 'fabric' - the Fabric of the Nation. We did this by digitally capturing the original jersey fabrics and then weaving them - all 6 of them into One. Part of the magic lies in the fact that the 6 jerseys we used were the very ones worn on the field.

We pulled this One Jersey over our 6 cans to help celebrate those iconic sporting moments as we go into a year where we will be participating in the Afcon Cup and two World Cup events (Cricket and Rugby).